Job Opportunities
Market Overview:
Less than 20% of the $21B spent advertising online is being spent on true brand advertising. Most online advertising is still direct response in nature. The vast majority of the $300B spent in offline advertising is spent on brand advertising. People consume 25% of their media online, but only 6% of advertising dollars are spent online.
Major brands know that their consumers are online and want to advertise there, but lack the measurement systems to give them confidence that they can spend and manage advertising dollars online wisely.
All of this is about to change in a big way.
Company Description:
From its roots as an online market research company, Vizu has developed an innovative system, Ad Catalyst, to reliably measure the performance of online brand advertising campaigns in real time. This system provides a scalable way for online publishers and advertising agencies to give their brand clients the confidence to spend more advertising dollars online.
Ad Catalyst reports the Brand Lift associated with online campaigns as opposed to the current insufficient measures like CTR, Impressions, and Uniques. Understanding the brand based impact of advertising helps major online publishers attract and retain branded advertisers at higher rates. Digital ad agencies also use Ad Catalyst to more efficiently and effectively manage their clients' online advertising efforts, especially in terms of media buying.
Vizu is already working with many premier online publishers, agencies and ad networks.
Vizu is located in San Francisco, California and is backed by Draper, Fisher, Jurvetson; Greycroft Partners; and WR Hambrecht.
Current Jobs Offering:
East Coast Sales Director
Vizu is seeking a talented and motivated East Coast Sales Director. This person will be responsible for driving revenue growth, exceeding financial targets and building an East Coast marketplace presence for the Vizu brand.
This person will be required to develop and implement sales strategies and initiatives to maximize revenue from Vizu’s primary target categories: online publishers, advertising agencies and consumer brands with a particular emphasis on growing the advertising agency channel. This person will initially be responsible for driving revenue for him or herself and will use learnings from that experience to refine Vizu’s sales process and approach for sales team development.
This position is based in NYC and reports to SVP – Sales in New York
This position will require travel on the East Coast – Boston, Atlanta and potentially Chicago/Detroit
Skills / Attributes:
- Highly motivated and results oriented
- Strong consultative selling ability
- Excellent communication and presentation skills
- Professional and likeable demeanor
- Strategic thinker
- Management experience
- Comfortable performing in an entrepreneurial environment
- Enthusiastic team player
- Positive & energetic
- Strong quantitative orientation
Experience:
- Required: 7 + years of successful sales experience achieving significant revenue and market share growth
- Required: Experience selling a complex, technology-based product or service
- Required sales experience: software as a service (SaaS), business to business sales, research sales, and/or ad industry sales.
- Required: extensive advertising agency contacts/experience
- Required digital media experience, e.g. digital advertising, advertising agencies, ad supported online publishing, online ad serving, online market research
- Sample relevant companies:
- Software as a Service (SaaS): Salesforce.com, Success Factors, Google, Microsoft, NetSuite
- Ad Serving: Double Click, Atlas, 24/7 Real Media, AOL / Platform A, Right Media, etc.
- Ad Networks: Value Click, Advertising.com, Tribal Fusion, Casale
- Online Ad Research: Dynamic Logic, Insight Express, Factor TG, Comscore, etc.
- Premier Digital Publishers: Yahoo!, IAC, Fox Interactive, Google, AOL, etc.
- Digital Ad Agencies: Carat, OMD, Universal/McCann, Mediavest, Digitas, Initiative
- Direct experience with online media buying/selling is a plus
- Experience with market research is a plus
- College degree required
- Work experience: 7 to 15 years
Miscellaneous:
- Company Address: 463 Pacific Avenue, San Francisco, CA 94133
- Citizenship Requirement: U.S. Citizens only
- No re-location expenses covered
- Not seeking contact from executive recruiters
Contact
If you are interested in and qualified for this position, please send your resume to careers@vizu.com with the words "East Coast Sales Director" in the subject line.
Client Account Manager
Vizu is seeking a talented and motivated Client Account Manager based in NYC. This person will be responsible for driving customer adoption and usage, supporting sales and business development efforts by increasing revenue in existing customers and. This is a key role with great growth potential and ability to influence a number of different factors, including product, business development and operations.
Primary clients include NYC and East Coast based advertising agencies and publishing firms, with primary goal of increasing usage and adoption while continuously exceeding customer satisfaction.
This position will report to the Sr. Director of Client Service.
Key Responsibilities
- Acts as primary point-of-contact for Client.
- Leads day-to-day management and optimization of client campaigns.
- Leads account penetration, adoption and usage
- Authors campaign summary/analysis.
- Proactively finds new ways to build the clients businesses and to grow accounts.
- Masters and maintains knowledge of client's business, competition, and latest industry news and trends. Monitors agency/client budgets and billing process for accuracy and timeliness.
Requirements
- Bachelor's degree, 3+ years interactive advertising, 5+ years of business experience preferred. MBA desirable.
- Understanding of the overall media and measurement/analytics landscape online advertising and marketing trends.
- Experienced with running/overseeing online advertising campaign and media operations.
- Experience in the usage and operations of ad serving technologies, especially DART For Advertisers (DFA)
- Day-to-day client management experience.
- Strong project management skills.
- Strong quantitative skills.
- Extremely organized and highly motivated.
- Excellent verbal/written communication skills.
- Experience giving presentations to clients.
- Word, Excel, PowerPoint skills
Miscellaneous:
- Company Address: 463 Pacific Avenue, San Francisco, CA 94133
- Citizenship Requirement: U.S. Citizens only
- No re-location expenses covered
- Not seeking contact from executive recruiters
Contact
If you are interested in and qualified for this position, please send your resume to careers@vizu.com with the words "Client Account Manager" in the subject line.
